Our Methodology
We evaluate memory and brain-health supplements by looking at four things:
- Mechanism match. Do the ingredients line up with what published research actually shows about the claimed mechanism (for example, blood flow, nitric oxide production, or a specific nutrient pathway)?
- Dose transparency. Is the exact dose per ingredient published, and does it match the doses used in the studies the brand (or we) cite? When it isn't published, we say so directly, and we treat that as a real weakness, not a minor detail.
- Guarantee terms, in full. Not just the headline number of days — the actual conditions, like minimum usage requirements or who pays return shipping.
- Public complaint and regulatory history. What's on the record publicly (FTC actions, consumer watchdog reports, aggregated reviews), read for patterns, not cherry-picked quotes.
We do not test products in a laboratory. We do not accept payment in exchange for a positive review, and our conclusions are the same regardless of which product in a comparison pays a higher commission. When we recommend a product, that recommendation reflects the research and the company's own published terms — not the size of the commission.
Affiliate disclosure
This site may earn a commission when you buy through some links on our pages. This does not change the price you pay. Any page containing an affiliate link discloses that clearly, before the link, not hidden in a footer.
What we won't do
- Claim a supplement cures, treats, prevents, or reverses dementia or Alzheimer's — no legitimate supplement can make that claim.
- Invent a doctor, clinical trial, or credential that doesn't exist.
- Hide a product's real weaknesses to protect a commission.
Questions about how we evaluated a specific product? See our about page to get in touch.